When one of the world’s largest financial services company was looking to optimize revenue from each of the retail stores to which it sold store credit card services, they turned to CDS.
- Managed $1 billion+ portfolio of retail merchants
- Performed detailed analysis and segmentation of portfolio
- Delivered targeted messages specifically designed for each market segment to maximize sales growth
- Grew portfolio over 30% in 2006, representing nearly $200 million in additional client revenue